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2016广告招标书

发布时间:2019-04-20 18:24:50

  广告招标书怎么写比较好?下面是编辑整理的2016广告招标书,欢迎参考!

  2016广告招标书【一】

  投标项目:

  投标单位:

  负 责 人:

  联系电话:

  通讯地址:

  邮政编码:

  一、 投标项目说明

  ______________________________________________________________________________

  ______________________________________________________________________________

  (一) 代理意向

  ______________________________________________________________________________

  ______________________________________________________________________________

  (二) 代理期

  代理期为:

  ______________________________________________________________________________

  (三) 代理方案

  ______________________________________________________________________________

  ______________________________________________________________________________

  二、 公司简介

  ______________________________________________________________________________

  ______________________________________________________________________________

  。

  三、 公司各项资质证明

  ______________________________________________________________________________

  ______________________________________________________________________________

  四、 公司相关业绩

  ______________________________________________________________________________

  ______________________________________________________________________________

  五、 公司客户网络介绍

  ______________________________________________________________________________

  ______________________________________________________________________________

  六、 公司业务团队介绍

  ______________________________________________________________________________

  ______________________________________________________________________________

  1、 专业咨询策划人员

  ______________________________________________________________________________

  ______________________________________________________________________________

  2、 媒体顾问

  ______________________________________________________________________________

  ______________________________________________________________________________

  3、 专业设计人员(详细介绍)

  ______________________________________________________________________________

  ______________________________________________________________________________

  4、 专业客服

  ______________________________________________________________________________

  ______________________________________________________________________________

  七、 经营指标(上画率、平均折扣)

  授权代理期内的目标及分解

  1、_________________________________________________________________________;

  2、_________________________________________________________________________;

  3、_________________________________________________________________________;

  4、_________________________________________________________________________。

  八、 整体代理金报价

  1、_________________________________________________________________________;

  2、_________________________________________________________________________;

  3、支付方式:_______________________________________________________________

  表 一

  支付日期 _______________________________________________________________

  支付金额 _______________________________________________________________

  九、 经营措施

  (一)广告价值分析

  _________________________________________________________________________

  _________________________________________________________________________

  (二) SWOT分析

  优势:

  1、_________________________________________________________________________;

  2、_________________________________________________________________________;

  3、_________________________________________________________________________;

  4、_________________________________________________________________________;

  5、_________________________________________________________________________;

  6、_________________________________________________________________________。

  劣势

  1、_________________________________________________________________________;

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